After more than 30 years of clinical practice, Dr. Ricardo Ruiz reached a conclusion that contradicts a good part of the sector's trends: the problem was not that people took little care of their skin, but that most accumulated too many products, too many promises, and too much confusion.
Fewer steps, better results
Clinical experience shows that, in most cases, a simple, consistent, and evidence-based routine offers better results than a ten-step routine that is impossible to sustain over time. That is the philosophy that gave rise to Método R.
It is not about using less just for the sake of using less, but about using only what brings real value to the skin. The Método R formulas have been scientifically created and directed by Dr. Ricardo Ruiz together with a team of dermatologists, biotechnologists, and formulation experts, selecting active ingredients with proven efficacy in the appropriate concentrations.
And that efficacy does not remain in laboratory theory: it has been put to the test objectively. Método R has also been the first complete cosmetic routine—not a single isolated active ingredient—with an efficacy study published in the Journal of Cosmetic Dermatology, which objectively confirmed the improvement in the overall skin quality of the participants.
The five principles of Método R
This way of understanding skin care—the same one that guides every formula of the brand—can be summarized in five ideas. These are the five principles that summarize that philosophy:
- Skin health begins with protecting its barrier function.
- More products do not mean better results.
- Consistency is more important than complexity.
- It is only worth using active ingredients backed by scientific evidence.
- The best routine is one that a person can maintain for years.
A routine designed to last
In the end, Dr. Ricardo Ruiz's conclusion is as simple as his proposal: the best investment in your skin is not adding more products, but choosing the essentials well and being consistent with them. Fewer steps, more science, and a routine that you can maintain for years.
If you want to delve deeper into this way of understanding the skin, Dr. Ricardo Ruiz has just published "Larga vida a tu piel" (Long live your skin), where he debunks many current myths about aging and explains what really works to take care of the skin in the long term.
And if you want to see our routines: https://metodo-r.com/collections/rutinas
